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RENEGADE COFFEE
SHOP & BAKERY
Branding
THE STORY
Renegade Coffee Shop & Bakery is the brainchild of a millennial couple with an edgy and bold style who are obsessed with coffee and doughnuts. The brand wanted their coffee shop and bakery to be “the go-to spot” in their neighborhood for coffee and treats.
Emotions the brand wants to exude: bold, confident and friendly.
Overall brand look + feel: bold, masculine, slightly edgy, industrial but still comfortable.

INSPIRATION



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